Company NewsIndustry News December 8, 2020

How to Select a Great Luxury Real Estate Agent

Buying and selling real estate… and connecting a client with their luxury dream home or a great buyer are two different things. Totally.

Finding the right luxury real estate agent to help you sell your property or help you find the perfect luxury home in the Tampa-St. Pete area is critical. It can mean the difference between thousands of dollars and heartbreak or happiness. This is one of the single-most important deals you’ll ever make, so you want to be sure you’re working with a knowledgeable professional who specializes in luxury real estate in the Tampa-St. Pete area.

Let’s take a look at some of the essential qualities you’ll want in a great luxury real estate agent:

Experience.

Look for a Tampa-St. Pete area realtor who specializes in selling luxury homes. Again, luxury real estate is a whole different ballgame than the average home transaction, and you need to partner with a person who has a proven track record and years of experience successfully working in the luxury real estate market in Tampa-St. Pete. The potential buyers and sellers for luxury real estate are much more limited than those seeking an average family home. Our agency knows all about the intricate details and best practices of selling and purchasing a luxury home, such as pricing, neighborhood demographics, networking, and marketing.

Local Market Knowledge.

Look for a Tampa-St. Pete area realtor who really knows the local luxury real estate market. This can include things like school districts, average commute times, nearby entertainment and shopping, and other details about the neighborhood and community. A great luxury real estate agent with local market knowledge can focus on precisely what the client needs and wants.

An Expansive Network.

A significant factor that differentiates the world of luxury real estate from average home buying and selling is an agent’s network. As mentioned above, the potential buyers and sellers for luxury real estate are much more restricted than those seeking an average family home. A great luxury real estate agent will have the ability to tap into the right group of people. They’ll know potential luxury buyers and fellow luxury real estate agents. These connections will help spread the word about your property or help your agent find luxury listings that aren’t yet on the market.

Industry Knowledge.

This niche-market of luxury real estate in Tampa-St. Pete has a totally distinct set of rules, customs, and communication. A great luxury real estate agent will have this knowledge and the ability to leverage it to your advantage.

There are many luxury homes that are sold off-the-market, so a great luxury real estate agent must be able to know about this kind of discrete transaction and help negotiate a deal. With a strong local network and industry knowledge, the right agent will make sure he or she is included in any “by invitation only” open houses for luxury properties in the area. Knowing other agents and these types of practices will benefit clients so they are aware of every possibility.

Outstanding Marketing.

Luxury real estate agents must be outstanding marketers. A great luxury real estate agent will know how to market both you as a buyer or your home if you’re selling. Marketing is almost all online, so when selling a luxury home, you need an agent who can produce high-quality videos, images, and a customized website for your property that showcases its appeal and unique aspects. Moreover, when marketing a luxury property, your agent must be able to get these videos, images, and customized website of your home in front of the right prospects. This means having the experience and knowledge to list the property in as many applicable channels as possible. Your agent should also be ready to host upscale, exclusive home previews to allow luxury home buyers to tour the home.

Hustle.

This means the agent is working for you and is dedicating the time and energy required to achieve your objectives as a client. It means they’ll do the homework and legwork to get the job done. Make sure they can back up what tell you with tangible actions and results.

Communication.

A great luxury real estate agent will work with only a few select clients at a time and will offer each premium service. This includes unfettered access and excellent communications. A client will have questions and want to receive updates on negotiations. The ability to easily contact an agent shows their professionalism and dedication.

Takeaway:

You’ll find all of these essential qualities you’ll want in a great luxury real estate agent in each and every luxury real estate professional at Smith & Associates.

Our experience, knowledge, and understanding of the local Tampa-St. Petersburg luxury home market makes us the first choice for those who are looking to relocate to the area and find, upgrade, or sell a luxury property.

Click here to find your Smith & Associates Luxury Real Estate Agent!

 

Luxury Portfolio International